Depending on the type of business you own or the type of product you wish to launch, you can decide whether you need a full website or simply a landing page. While full websites are best when you are an established business with multiple products and services, a landing page serves only a single purpose and might be more suitable for a start-up venture.
In this article, we are going to discuss the best options for building both a landing page and a complete website, depending on your needs. Let’s take a look at two options for each:
If it’s rapid conversions you have in mind, LeadPages was designed specifically for that purpose. It doesn’t just stop at the landing page; you have the option to add premium features like ‘click to subscribe’ buttons, boxes for opt-ins, and a number of tools for building email lists. It begins at $27 per month.
This service has quite the reputation when it comes to landing page optimization. They have a powerful platform that is perfect for first-time users attempting to build a landing page website from scratch. It starts at $80 per month.
WordPress is a free, open-source complete website development tool, and a popular one at that, especially among publishers and bloggers. You can select the free online service and follow the instructions there. Or, for more control, you can download the free software, upload it to the domain, and directly manage your website and hosting.
Visit wordpress.com to build a free website.
Get the software at wordpress.org.
Joomla too is an open-source website development platform with many options and features to manage your website and your content. You can easily find templates that provide the basic design, and you can then move up from there.
Download Joomla at joomla.org.
If you are considering launching a website, assess your needs. If you only have one product or service to sell, go for a landing page. However, if you have multiple services or products, you're going to need a website that can support multiple pages.
Building a full website is a big task, and you may do best to consult a professional website design company if your budget allows. An experienced website development firm that has worked with many clients will have processes in place to assure your website is built properly, and with the best chance to rank well in search engines.
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